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The web page states the following, "This is a confessions blog for everything Reece Mastin." We saw that the web site said " Everything will be posted anonymously unless told otherwise." It also said " This blog is solely for fun, and hate towards an individual will not be posted. Have fun and Submit confessions! Oct 16th 0 notes. Anonymous asked breakeven is my favourite song of reeces that hes ever sung, ever. i dont hate his singingmusic now, but i prefer what he sounded like on the x factor better, and breakeven was just amazing. Agree with this so much! Oct 16th 0 notes." The header had reece mastin as the highest ranking optimized keyword. This keyword is followed by confessions, reece mastin confessions, and reece which isn't as urgent as reece mastin. The other words reecemastinconfessions.tumblr.com uses is mastin.