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The web page states the following, "This blog is for any dirty little secret or thought youve ever had about the show FRIENDS or any of its characters." We saw that the web site said " SUBMISSIONS ARE ALL ANONYMOUS AND SUBMITTED BY FOLLOWERSTUMBLR USERS." It also said " SUBMISSIONS ARE NOT MINE, NOR DO THEY NECESSARILY REFLECT MY OPINION. 324 notes originally from frie-nds. More confessions will be posted tonight! Keep sending them in! Ldquo; I would love to see Monica in nothing but rubber gloves. 90 notes originally from myf-r-i-e-n-d-sconfessions." The header had F.R.I.E.N.D.S as the highest ranking optimized keyword. This keyword is followed by Jennifer Aniston, Rachel Green, and Monica Geller which isn't as urgent as F.R.I.E.N.D.S. The other words dirtyfriendsconfessions.tumblr.com uses is Courteney Cox.